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TOY  INDUSTRY
                            TOY  INDUSTRY





                  Oct. 2020  Total No.199         E-Monthly : www.toymag.cn




                                                                                      P56 Product
                                                                                       Collectibles, Plush & Action
                                                                                       Figures Expected to See
               Comment
                                                                                       Resurgence in Q4
               7    Accelerate Digitalization in Foreign Trade
               Why They Are So Popular
               12  Secrets behind Hot Selling Toys
               13  Buzzwords Make the Three Categories Trendy
               18  Ingenuity to Win Popularity
               20  Balody Gaining A Foothold in Kidult Segment by Catching Trends
               22  Misunderstanding You May Have about Blind Boxes
               24  How to Make A Success in STEAM Toy Segment
               25  Domestic Product Gallery                                               Looking ahead to fourth quarter, trend
               26  Enlightenments on Overseas Popular Categories                      experts at The U.S. Toy Association are
                                                                                      expecting a resurgence of formerly popular
               29  Overseas Product Gallery                                           categories - like collectibles, plush, action
                                                                                      figures, and dolls - as kids begin making their
               Focus
                                                                                      holiday wish lists.
               32  Multi-Brand Strategy Becomes A New Normal
               Market
               38  Wholesale Roundup                                                  To subscribe
               40  Electric Excavator Toys Enjoy Good Sales in September                   TOY INDUSTRY sees 12 issues
               43  Stabilizing Market Welcomes Numerous New Products                  for each year. Subscription fee:
               44  New Arrivals for the Second Half Year
                                                                                      ·Publication
               Products
                                                                                      Domestic-RMB300 (postage inc.);
               52  Six Categories of Toys Expected to be Trendy for the Holiday Season in Japan  Hong Kong, Macao and Taiwan-
               53  New Trendy Toys for Japan’s Market in the Second Half of 2020      HKD570 ( postage inc. )
               Quality
                                                                                      ·E-monthly
               57  EU RAPEX                                                           RMB120 for 12 issues/year
                                                                                      (PDF document in Chinese)
               58  An Analysis of New and Old Versions of 3C Certifications for Toys and Strollers
               Management
               60  Hot Discussion on Retail Price Control                             ·PDF 电子版
               Strollers & Ride-Ons                                                   120 元人民币全年 12 期。
               66  What’s New for the Autumn 2020
                                                                                      Contact us:
               Originality
                                                                                      TEL:+86 20-66842027
               72  An Case Analysis on How to Apply Natural Elements to Educational Toys
                                                                                      Email:maged@ctoy.cn









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