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TOY INDUSTRY
TOY INDUSTRY

June 2020 Total No.195 E-Monthly : www.toymag.cn

P60 Product
"Generations of Play"
Toys Help Families Cope in
Comment
7 Plan Well before Actions to Fight the Post-COVID-19 Pandemic Uncertain Times

Intellectual Property Protection
12 Six-Year Long Strategic Actions to Improve Toy Industry Climate
13 Toy Intellectual Property Protection Keeps Improving
16 Challenging, Time Consuming, Costly Make Rights Protection Difficult
18 Legal Tips for Toy Intellectual Property Protection
20 Four Questions about Intellectual Property Cases
22 Three Shortcuts for Intellectual Property Protection
"Generations of Play" was one of the top
23 International Toy Companies Fix Their Eyes on Cross-border E-commerce toy trends of 2020 announced by the U.S. Toy
Platform for Knockoffs Association at Toy Fair New York in February.
The trend includes toys that encourage
Focus
younger and older generations to play together
28 Guangdong and Hong Kong Join Hands to Expand Hong Kong's Space for Development and reap the many benefits of play.
30 Does Community Group Buying Work for Toy Retail?
32 Annual Reports Look Good but Q1 2020 Yields Poor Quarterly Results

Market To subscribe
36 Wholesale Roundup TOY INDUSTRY sees 12 issues
for each year. Subscription fee:
38 Summer Puts Water Toys in the Position of Hot Sale
Industry ·Publication
43 PLA Navy Shandong Leading Sembo Block to A New Journey Domestic-RMB300 (postage inc.);
Hong Kong, Macao and Taiwan-
44 Five Experts Talking about Global Toy Industry in COVID-19 Pandemic HKD570 ( postage inc. )
46 An Interview with Nicholas Green, Managing Director of Toys “R” Us China
·E-monthly
Strollers & Ride-ons RMB120 for 12 issues/year
62 Riding for Summer! (PDF document in Chinese)

Production
65 Liquid Masterbatch Helps to Crack 3 Major Problems in Plastic Coloration ·PDF 电子版
66 Czech Republic: Europe's Biggest Toy Exporter 120 元人民币全年 12 期。
Quality
Contact us:
72 Analysis of the New Standard for the Migration of Certain Elements of Toys
TEL:+86 20-66842027
Data Email:maged@ctoy.cn
78 Q1 2020 National Toy Export Statistics
80 Q1 2020 National Toy Import Statistics

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