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TOY  INDUSTRY
                            TOY  INDUSTRY





                  Mar. 2020  Total No.192         E-Monthly : www.toymag.cn




                                                                                      P54 Fair

                                                                                      Top Toy Trends of 2020
               Comment
                                                                                      Revealed at Toy Fair New York
               7    We Shall Rebound from the National Shutdown Caused by Coronavirus Disease
               Fight Coronavirus Disease
               12  Mobilize All Resources to Fight Coronavirus Disease
               13  Toy Manufacturers Striving to Mitigate the Impact Caused by Coronavirus Disease
               16  Take A Look at How Coronavirus Disease Outbreak Hit Hubei Toy Market
               18  In the Shadow of Coronavirus Disease: Etailing Outperforming Brick and Mortar Stores
               20  Online Marketplaces Formulate Guidelines to Help Retailers
                                                                                          The biggest toy trends of 2020 put kids
               22  A Practical Guide for Toy Manufacturers to Get through Coronavirus Shutdown  fully in the driver's seat when it comes to how
               24  Coronavirus Quarantine Policy in China Causes Ripple Effect on Global Toy Supply  they want to play. Toymakers are responding
                                                                                       to their call with more products that invite the
               26  Five Categories of Toys Outshine in Spring Festival                 whole family to play and create together and
                                                                                       toys that continue to innovate the unboxing
               Data
                                                                                       experience and incorporate viral trends.
               28  A New Survey Shows:
                    Hit by Coronavirus Disease, Over 90% Toy Manufacturers in Need of Governmental Support

               Market
               38  Quarantine Boosting Sales of Toys for Family Play
                                                                                      To subscribe
               Spielwarenmesse ®  2020
                                                                                           TOY INDUSTRY sees 12 issues
               44  Be Fearless of Challenges and Feel Optimistic about Future         for each year. Subscription fee:
                              ®
               45  Spielwarenmesse  2020 Reflects Toy Industrial Various Upgrades with Millions of Toys
                     Presenting Top Trends                                            ·Publication
               49  Chinese Toy Brands Won ToyAward Three Years in A Row               Domestic-RMB300 (postage inc.);
                                                                                      Hong Kong, Macao and Taiwan-
               50  Product Gallery                                                    HKD570 ( postage inc. )

               Fair
                                                                                      ·E-monthly
               54  Top Toy Trends of 2020 Revealed at Toy Fair New York               RMB120 for 12 issues/year
                                                                                      (PDF document in Chinese)
               55  Mattel and Lego Become the Big Winners at TOTY
               Industry
               58  European Educationall Group Blends Products with Services to Cultivate the Preschool Market  ·PDF 电子版
                                                                                      120 元人民币全年 12 期。
               60  Three Similarities of Winners of "Made by Hong Kong" Toys Awards 2019

               Strollers & Ride-ons
                                                                                      Contact us:
               66  Newly Released Riding Toys Collection                              TEL:+86 20-66842027
               Originality                                                            Email:maged@ctoy.cn
               70  An Exploration of Innovative Design for Physical Toys
               Quality
               74  A Yearly Review: An Analysis on Toy Quality Based on Recall Cases



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